Last week a new business opened in Richmond, VA. While at a birthday dinner, someone brought up Cuddle RVA, which I promptly renamed the Cuddle Factory. The Cuddle Factory is . . . I can't even put it into words. They offer cuddle services. Like, they will hold you and hug you for money.

Me: So basically they're a massage parlor or on-site escort service. Within the law's boundaries, of course.

Of course I had to try this place out. I'll do anything for a story. Except just kidding. No, I am not doling out $60/hour to be cradled by a stranger; we have Tinder for that. And I actually hate being touched. Here's Sara trying to hug me back in 2013.